Sephora Canada Wildin' Out With Wishlist Billboards Across the Country 🇨🇦💅
Sephora Canada Turns Wishlists Into Billboards Across Canada. Sephora Canada just leveled up their holiday game. They're snatchin' wishlists from Insta DMs and blastin' them on billboards in Toronto, Vancouver, and Montreal. It's all about givin' the gift-givers a major hint and makin' Sephora the g
TL:DR
Sephora Canada just leveled up their holiday game. They're snatchin' wishlists from Insta DMs and blastin' them on billboards in Toronto, Vancouver, and Montreal. It's all about givin' the gift-givers a major hint and makin' Sephora the go-to spot for that holiday glow-up.
The Deets
Okay, besties, listen up! Sephora Canada is not playin' this holiday season. They teamed up with Courage and Gear Seven to drop this next-level campaign. Basically, they're takin' your most extra holiday beauty wishlists and puttin' them on billboards. I'm talkin' BIG billboards.
Here's the tea: you slid into Sephora Canada's DMs on Instagram, spilled the beans on your fave Sephora product, who you're tryna finesse it from, and where you live. If your wishlist was fire, BAM! Billboard status in Toronto, Vancouver, or Montreal.
The whole point is to turn up the volume on those low-key gift hints we're all droppin'. They wanna make it crystal clear that Sephora is THE place to shop for the perfect holiday gift. Allison Litzinger from Sephora Canada was like, "We're all about amplifying consumer behavior and social listening." Joel Holtby from Courage added that they want to blend social listening with real-world media
So, if you see your wishlist on a billboard, don't say we didn't warn you. Get ready for that glow-up, bestie! ✨
Abbreviations Glossary
| Abbreviation | Full Form |
|---|---|
| Wildin' Out | Acting crazy or extra in a good way. |
| Snatchin' | Grabbing, taking, or utilizing something quickly and effectively. |
| Insta DMs | Instagram Direct Messages, private messages on Instagram. |
| Level Up | To improve or advance to a higher level. |
| Finesse | Subtly persuade or obtain something. |
| The Tea | Gossip, inside information. |
| Extra | Over the top or excessive. |
| Glow-up | A transformation, especially in appearance. |